Logistics & Transport copywriter

What aspect of the logistics or transport business do you operate in? Road haulage, specialist bodywork construction, international logistics, road safety or aviation? Wherever your interests lie in transport and logistics, copywriting may not be your greatest strength. And even if it is, chances are your time’s taken up on the business – leaving you precious-little time to create the copy your marketing materials need. Fortunately, this copywriter has a special affinity with transport copywriting. I’ll help you get that vital content writing off your to-do list and out there, working for you online or in print.

Copywriting – from helicopter ops to road haulage

The transport and logistics businesses I’ve written for ranges from Gloucestershire-based Rise Helicopters (SEO website content, online press releases and SEO article copywriting in conjunction with Great Position! and MA Design) to Wiltshire-based ISC (with Chippenham-based 3D Computing).

Previous involvement with transport and logistics

As always, my work has been underpinned by a passion for the subject matter, willingness to devote plenty of time to the required fact-finding, and a flair for incorporating keyword research into engaging human-friendly online content. Broad experience (I’ve had previous involvement with both road haulage and helicopter operations) further enhanced my ability to write creatively for each assignment. From a complete website to a handful of new pages, every word is a carefully-crafted, hard-working tool that adds value to a business.

Painstaking client liaison and creative writing

It was the same when I worked on the upgraded Hacklings Transport website (with MA Design). A major part of the overhaul involved a newly search-friendly site structure – with the addition of approximately 20 new pages crafted around identified web search terms. Helping Stroud-based HostPipe Ltd update the Klégé EUROP website involved more of the same – and painstaking liaison with my client’s client to understand their business and combine their non-SEO message with effective SEO copy.

Copy-editing – this copywriter can make your budget go further

Copy-editing is often a cost-effective alternative to copywriting from scratch. Where budgets are tight, it can make sense to give me your draft copy to polish up. Within the transport sector, my copy-editing clients have included Airbus/LionBridge, road safety specialist Emano Ltd, and factory relocation experts IES Ltd.

Whether you’re a small haulier taking your first steps on the web, or an established helicopter operator looking to extend an existing website, my copywriting skills and versatility can add value to your marketing materials – while you get on with business on land, sea or air. If you operate in transport or logistics, please contact me for more information.