I'm an experienced charity copywriter based in Gloucestershire, UK. I write and edit website pages, newsletters, articles and other collateral for charities and not-for-profit organisations – crafting the words that you don't have the time, the specialist skills or the inclination to write yourselves.
I help you get copy off your to-do list and out in the market where it can help you raise vital funds. You don't have to read any more now, let's talk.
What prompted you to search for a charity copywriter? Are you seeking a skilled writer with experience of writing for charities or not-for-profit organisations? If words need to work harder for your organisation, I could be the not-for-profit copywriter who can help…
There’s no great mystique about charity copywriting and charity copywriters. Whether they're in-house or a freelance charity copywriter, a good writer for charity marketing and communications is just another variation on a good copywriter.
Like any form of content creation, being a successful fundraising copywriter relies upon understanding the audience, engaging their emotions, writing clearly and writing persuasively. The classic Awareness, Interest, desire and Action model (AIDA) works just as effectively for an animal charity as for a commercial organisation. And, of course, to be passionate and effective, your charity writer should relate to your cause.
As well as writing for commercial organisations, I write for charities such as the North Devon Animal Ambulance (NDAA) and Neighbourhood Watch in Devon and Gloucestershire respectively. Working across a range of website copy, newsletter writing, press releases and feature pieces, my work has been acclaimed for raising the profile of the NDAA and encouraging donations to this North Devon-based charity – not just from members of the public, but major donations from charitable trusts. I’m sure my words could do the same for you.
What are your charity objectives? How would my skills and experience help you meet them? Let’s have a chat and find out what I could do as your charity copywriter.
To arrange a no-obligation initial consultation, please contact me.
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