Serendipity Online Marketing is an established search engine optimisation (SEO) and internet marketing firm in the UK. The Herefordshire-based team specialises in projects designed to engage search engines and help businesses make the most of their site optimisation. Since 2010, working on projects as their internet marketing copywriter, I’ve supported Serendipity with online articles for use in online link-building campaigns.
Search engines love to see relevant inbound links from high PageRank websites – including leading article submission sites. A key component of internet marketing is often the writing and submitting original articles, typically around 500 words long, to article submission sites. More recently, with Google's algorithm changes, the emphasis has shifted to longer articles built into company websites – always including information that is useful, relevbant and well-written for humans and search engines alike.
Search engine marketing articles are generally allowed to include author-determined links, with anchor text matching keywords/phrases on target website pages. Because of this, it’s a great way to link to homepages as well as a site’s lower-tier pages: in search engine marketing, this is called ‘deep linking’.
Internet marketing writing for Serendipity has already included work for businesses in fields as diverse as the following:
In each case, I delivered well-written content (no ‘quick and dirty’ copy-mill writing here – my words must reflect the quality of the brand) to agreed deadlines. And of course, each article skilfully integrates researched keywords with human-friendly writing.
Here’s what my client said when he received my first draft copy:
Do you need well-written SEO articles or other internet marketing content for your SEO/SEM project? Whether you are a website owner, a web design business or an online marketing solutions firm like Serendipity Online, I can help you.
For article writing that human readers and search engines will love, please call 01242 520 573 or email now
'Engaging copy...more web enquiries...excellent results...pure genius as always.' – see what my clients say
Projects for clients facing similar copywriting challenges to you – read more
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