Copywriter portfolio

My copywriter portfolio: from aviation to homeopathy; and chauffeurs to screwpiling here's a selection of the work I've done as a Gloucestershire-based UK copywriter. Here's a selection of my work:

copywriter portfolio: al hidden copywriter

Website/SEO copywriter portfolio

With the importance of the web and search engine optimisation copywriting, the portfolio of a copywriter should include lots of online writing examples; here are a few:

Oro Cycling Tours
AUDI VW Specialist Centre
Ted Todd Hardwood Floors
Blueprint Project Solutions
Elliot Oliver Sales & Lettings
Firestarter Marketing Services
Azure Chauffeur Driven Luxury Cars
John Ansell & Partners
Anstee Coil Technology
MG Executive Travel
MA Design

Website copywriter for MG Executive Travel


Great Position!
Attwoolls Marquees (client: MA Design)
John Hackling Transport Ltd (with M A Design)
North Devon Animal Ambulance (NDAA)
Mati Ventrillon Fair Isle Knitwear

Web copywriter for Shetland-based Mati Ventrillon Knitwear

There's more! This UK copywriter writes for offline media too.

Case study copywriting

More than just 'problem, solution and benefit', case studies that put your benefit proposition into your client's own words...

copywriters gloucestershire: case studies for Secure Virtual Office

Virgin Holidays case study (265Kb)
Speech House Hotel case study (300Kb)
Case study for Teachers' Pensions (97 Kb)

Online PR copywriting

SM Seals Grand Coulee Dam PR (178 Kb)
IES continuing growth PR (198 Kb)
Export Packing PR (231 Kb)

Visit my case study copywriting page

Newsletter copywriting

Copywriting samples from my work with Mosaique Design, Piper Group plc (now part of BAE Systems), Tongue-Tied and the North Devon Animal Ambulance (NDAA).

Systems Engineering & Assessment Ltd (SEA)
Mosaique Design for Toyota GB
Piper Group plc – Pipeline newsletter
Mosaique Design – Toyota 'first!', various issues...
Tongue Tied Ltd / The Metropolitan Police – newsletter copywriting


Brochure copywriting

Brochure copywriting for Scott Aerospace

Brochure copywriting for Scott Aerospace


And for Hawksland Associates

leaflet writing: Rheinmetall Technical Publications UK leaflet writing.


Tourism copywriting for Gleneagles Guesthouse and Tea Room
(client: Icicle Graphic Design)

Brochure copywriting for Ted Todd Hardwood Floors

Brochure copywriter for Ted Todd Hardwood Floors


Copywriting for a range of Karndean International flooring publications. (Client: Mosaique Design).


Karndean Vertical Market Brochure


B2B brochure copywriting for Bristol-based Strategycom
and their client W12 Conferences.

Brochure copywriter Gloucestershire: B2B brochure for conference and event management.


B2B brochure copywriting for Metalock Engineering UK

Engineering services brochure for Metalock Engineering UK.


Copywriting for an A4 trifold B2B brochure for Rheinmetall Technical Publications UK – click on image for PDF (135 Kb)


B2B brochure for Rheinmetall Technical Publications UK:


Brochure copy-editing for IES Ltd.

Gloucestershire content writers: IES brochure cover.


Technical brochure for Glosfume Ltd.

Copywriters Cheltenham: technical brochure copywriter for Glosfume Ltd.


Mosaique Design (client: Cooper Security)

Consumer brochure for Mosaique Design and Cooper Security.


Freedom Golf Tours – brochure copywriting

Freedom Golf Tours brochure.


Copywriting by sector

Looking back over the writing I've done since going freelance (and before), it's fascinating to see the range of sectors I've written for. From commercial flooring to aviation; from construction to health and beauty treatments they stand as a testament to the versatility and creativity that my clients value. Here's a by no means exhaustive selection:


Copywriter for the watch market
Automotive Copywriter

Travel & Tourism Copywriter
Aviation & Defence copywriter
Copywriter for the helicopter industry
Style & Fashion copywriter
Engineering copywriter

Web design copywriting
Copywriter for Chauffeuring & Security Driving
Copywriter for translation and localisation
Copywriter for building and construction
Logistics and road transport copywriter
Copywriter for garden design and landscaping

Copywriter for scrap metal and recycling
Charity copywriter
Copywriter for Consultancy & Professional Services




Professional Body

Member of the Professional Copywriters' Network

Watch Industry Copywriter

Do you need to get writing about watches off your to-do list? Click the image below...

Watch industry copywriter

Uchi Horology Series

Watch Industry Copywriter for the Uchi Horology Series of timepiece art prints and clothing


Aerospace Copywriting

Harness my experience in aerospace, aerospace tech pubs and aviation copywriting. Click the image...

Aerospace copywriter

What clients say

'Engaging copy...more web enquiries...excellent results...pure genius as always.' – see what my clients say

Travel & Holiday Copywriter

Website copywriter for a top cycling holidays company...

Travel, Tourism & Holiday copywriter

A Copywriter's A to Z of the Baselworld Watch Show

Take a copywriter for watch companies (me) Then mention 'Baselworld'. Here's what it's all about – from A to Z...

Copywriter for Watch Companies - Baselworld A to Z

Harness the power of customer case studies

They're a powerful write-once-use-many-times way to get customers to sell the benefits of your products and services in their words – learn more here

Defence Industry Client Case Study Writer

Style & Fashion Writer

Copywriting for businesses in the style, fashion and watch industries...

Gloucestershire Style & Fashion Writer


Projects for clients facing similar copywriting challenges to you – read more

copywriter portfolio

Automotive Copywriter

Writing about cars, car parts and the businesses that mend and drive them.

automotive copywriter for audi vw specialist centre website

Engineering Copywriter

Experienced copywriter seeks more engineering copywriting opportunities – read more

Image of engineering copywriting samples

Luxury Watch Writer

Writing digital and conventional copy for, and about, luxury watch brands...

Luxury watch writer

Executive chauffeurs

Need a copywriter who understands your industry? Click the image!

copywriter for chaffeur businesses

Get words working harder for your UK helicopter business

Experienced copywriter seeks more helicopter-related UK writing opportunities – read more

Travel Copywriter

Here's one I wrote earlier. My take on Öckerö, Sweden. Wanderlust, I'm coming...

Bikes are a great way to get around on Ockero

How Good is your Website Content?

You missed my October 2014 Business Kitchen mini workshop in Cheltenham? Read the handout notes...

Handout for How Good is your Website Content?

As Featured in Gloucestershire's The Local Answer

Could you use some of the writing that engages Gloucestershire readers of The Local Answer? Click here to get in touch...

Local Answer Travel Writer & Fashion Writer


Visit Copywriters Gloucestershire: Writing Now