Style & Fashion Copywriter in Gloucestershire

Style & Fashion Copywriter

You need well-written online or print articles about fashion and style? Great! I'm an experienced copywriter based in Cheltenham, Gloucestershire. I may be able to help with your fashion copywriting. It depends on what you want, so let's have a chat.

CALL 01242 520 573 now, or email for a quote


More about style and fashion copywriting

Website copy for the Uchi Horology Series

In June 2018, Uchi Clothing launched its new Uchi Horology Collection of timepiece art – initially with watch-related art prints and t-shirts,. I was delighted to get involved with Michael Langley, the creative force behind Uchi – and a brand ambassador for watch brand Geckota too. What a thrill it was to be able write about Uchi, art works, Le Mans, Steve McQueen, the Heuer Monaco racing chronograph and more for the Uchi website. It was heaven for a watch industry copywriter who adores design and motor racing...

Uchi Horology Series timepiece art prints and clothing

Style, fashion and watches...

If it's about watches, or maybe clothing product descriptions for your own website or Amazon, I can often craft engaging content when you or your client don't have the time, specialist skills or inclination to write. And if by any chance it's not a topic or a product that really catches my imagination, don't worry. I may be able to find another excellent freelance fashion copywriter who is perfect for you and your brand.

style and fashion copywriter for the local answer

Telling a Fair Isle fashion brand's story

On several occasions now, I've worked with Shetland-based knitwear entrepreneur Mati Ventrillon to tell the story of her brand, the history of Fair Isle knitwear including its role in twentieth-century fashion, and the place of the Mati Ventriillon brands in the future preservation of these luxury garments.

My work on Mati's website copy has included scene-setting pieces about the history of Fair Isle knitwear, product descriptions and website content supporting the Mati Ventrillon, MV Collection and Artisans brands.

In each case, writing was preceeded by long discussion with Mati to understand her brand and its positioning as an authentic luxury Fair Isle craft product. I spent hours reading up on the history of Fair Isle knitwear, as well as editing and rewriting Mati's own notes. Throughout the writing process I worked closely with my French-Venezualan client to interpret her vision and develop the new ideas and messages that our collaboration prompted. And always, as is so often the case, against a tight website launch timescale.  

fashion and style copywriter for mati ventrillon fair isle knitwear


From website content to brochure copy...

From website content to press releases and brochure copy, I use my freelance writing skills to get copywriting off your to-do list and out in the market so it can work for you. Please forget cheap copy mill articles, using manufacturers' own product descriptions (Google will hate you for it), or $5-an-article rubbish from an overseas 'website content writer' who doesn't have English as their first language!

Fashion Copywriting for Amazon

Properly researched and crafted articles every time

When I write for you, what you get are properly researched and written pieces that we'll both be proud of. Yes, I think we should talk about your style and fashion copywriting...

CALL 01242 520 573 now, or email for a quote


Al Hidden Gloucestershire style and fashion copywriter



Professional Body

Member of the Professional Copywriters' Network

Long-form article writing: the iconic VW Beetle

Al Hidden automotive copywriter article about VW Beetle and German watches

What clients say

'Engaging copy...more web enquiries...excellent results...pure genius as always.' – see what my clients say

Copywriting testimonials for The Gloucestershire Copywriter


Projects for clients facing similar copywriting challenges to you – read more

copywriter portfolio

As Featured in The Local Answer

Travel writing by the Gloucestershire travel copywriter who engages nearly 200k The Local Answer readers every month.

Local Answer Travel Writer & Fashion Writer

Automotive Copywriter

Writing about cars, car parts and the businesses that drive and fix them.

automotive copywriter for audi vw specialist centre website

Aerospace Copywriting

Benefit from my experience in aerospace and aviation copywriting.

Aerospace copywriter

Brochure Copywriter

I craft powerful brochure copywriting that supports your brand and your business.

Brochure copywriter

Harness the power of customer case studies

They're a powerful write-once-use-many-times way to get customers to sell the benefits of your products and services in their words.

Defence Industry Client Case Study Writer

The Uchi Horology Series

Copywriter for
The Uchi Horology Series

Copywriting for The Uchi Horology Series

Technical & Engineering Copywriter

Technical or Engineering copywriting? I can help.

Engineering copywriter

Watch Industry Copywriter

Get writing about watches off your to-do list? Click the image below...

Watch industry copywriter

Travel & Holiday Copywriter

Website copywriter for a top cycling holidays company...

Travel, Tourism & Holiday copywriter

Find me on LinkedIn

Al Hidden on LinkedIn